So you have opened a new business or been in business for some time and are wondering if a website or a new website is worth investing in. Do I really need a website for my business to be successful? There are more important things to invest what little money I have now to keep my business going.

These are all important thoughts and questions that every business owner will have, and in this article, I’ll answer those questions and give 5 solid reasons why your business really needs a website.

1. YOUR COMPETITORS HAVE ONE

I’m sure you are like most people when it comes to finding something you need. What do most people do? They connect. Whenever we need something, whether we are in a new city or at home, we search the internet for the things we need and if your business is not online with a credible professional website these people will find your competitors.

2. It costs a lot more not to have a website

Touching the reason n a little. # 1 If your business is offline or even if you are but you don’t have credible professional websites, your customers won’t find that you will transfer it to your competitor who has a strong sales targeting website. . Whatever niche you are in, there are thousands of GEO-specific searches on Google for your business niche every month. If only 100 of them resulted in sales, how much revenue did your business lose because your competitors were better equipped? to attract? those dirty ones.

3. YOU ARE OPEN 24/7

With a brick and mortar business, it is open 8-12 hours a day. Did you know that most people search the web at night when most businesses are closed? But if you have a website, your customers can still find out about your products and services, even if you run an online store while dining, sleeping, or on vacation. Your business continues to operate 24 hours a day, 7 days a week, increasing your leads and sales without you even noticing.

4. IT MAKES YOUR WORK EASIER AND IMPROVES CUSTOMER SERVICE

Having a website can make running your business much easier and more effective. Eg. A simple FAQ page can answer popular questions about your products or services, saving you time and hassle. If your business requires forms or information that your customers need, you can instruct them to download it from your website.

You also get interactive feedback from prospects and customers using forms, surveys, and questionnaires. This gives you valuable market research that adds value to your customers and increases your customer satisfaction, which in turn increases sales.

5. YOUR BUSINESS WILL EARN CREDIBILITY

As we’ve already established, people search for your products and services online. If you have a PROFESSIONAL website, they will not only find it, but they will also find it on a professionally created website (not a gift, although even a gift is better than nothing) it will say, “I am here, I am professional, I am here to long term and my intention is to do a good deal “This immediately makes a customer or potential customer feel comfortable and start trusting you instead of not having a website or a poorly built one. This may put them off as they may notice that very little effort and money was invested and say “I don’t care about quality, I may be gone tomorrow, I don’t care who finds me, or worse, I’m not legitimate.” To understand this, just think about the last time you visited an unknown website to make a purchase. It can be a very scary process and you will most likely not continue if the website looks bad.

So those are five reasons why your business needs a website. There are many more important reasons and benefits to having a website, but to keep this article short and concise, I have chosen just these five.