How do the best affiliate marketers reach their audience? The most successful employ a variety of methods, with article marketing at the top of the list. What exactly is article marketing? You are using an article distribution service to distribute your articles.

A good article distribution service sends your content all over the Web. This is for site owners, publishers, publishers, and newsletters. What you want is a good service that works with thousands of renowned publishers. They take their articles to those specialized publications that their target market reads.

The key element in article marketing is that niche audience that has an affinity for your products. They are already conducting research on the Internet on topics related to these products. They are subscribing to newsletters that address these issues. In addition, they visit forums, buy books and read reviews dedicated to these products.

They will certainly take great interest in your articles. When you submit articles that provide timely and actionable information, you build trust with your target audience. They come to see you as a voice of authority. When they see you as a credible provider of information, they will trust the products you promote.

Think about the companies you deal with when you buy products. Definitely choose merchants who know their products inside out. They offer detailed information about those products. In their literature, and verbally, they advocate current information on topics related to their products. This helps you make an informed purchasing decision.

Article marketing has the same purpose. Writing articles and submitting articles, within an overall article campaign, presents this authoritative information for your niche. They can then link from their articles to your website.

Once on your site, you can engage them more and build the trust factor. You broke the ice, so to speak, with your articles. Now, you can move on to the next stage of the sales process. You can do this with confidence, knowing that you have been chosen voluntarily based on the content of your article.

Your potential client can do it with confidence. They realize that you are presenting the information objectively. You are not hyping up your product, putting pressure on them to buy. Marketers use article marketing because of the credibility factor, so vital to building customer relationships.

Article marketing is a means of getting your name out to those niche members who have never heard of you before. They read newsletters devoted to topics that interest them. There your articles will sit, waiting to be reported and transported your way, through your links.

Interested in getting more information from you, they click on those links in your articles. When they come to your site, you encourage them to sign up for your newsletter. You may be interested in trying a sample of the product. If they are ready, they will start the purchase process.

Visitors who link to you from a trade publication are more likely to become buyers. First, they come from reputable and popular publications where your articles reside. Second, they know a bit about you from your articles, so trust is being built. Third, they have an obvious interest in your products. They took the time to read your article related to your affiliate products.

Being published in the best publications builds your stature as an online marketer. His quality articles, available on quality websites, give him an “expert” aura. People trust credible experts. Your product recommendations have more influence when people perceive you as credible.

Article marketing accomplishes three other important things. Increase inbound links, increase your page rank and get better search listings. All of these are crucial to getting higher volumes of targeted pre-sold traffic.

You increase backlinks every time your articles appear on popular sites. They carry links to their websites. Upon reprint of your article, you get another inbound link. This is directly to your site from a relevant source.

When you receive links from popular sites, search engines find you highly relevant. Your page rank increases with numerous relevant links. This is especially true if these links come from sites closely related to yours. Submit top-notch articles that popular sites crave and watch the flow of targeted traffic.

The higher your site’s page rank, the higher your site will appear on search engine results pages. You want your page to appear in the top ten search results for keywords. When you do, you will find a substantial increase in traffic to your site. It also appears more relevant and credible when it’s on the first page of search results.

The essence of marketing is reaching people who have already sold your products. Many online entrepreneurs cast a wide net. They hope to reach everyone who is looking for products online. Insightful marketers also cast a wide net, within their unique niche. They use article marketing to reach those who are already looking for their unique products.